Mastering the Miles

Meet the Masters Walkers! This paw-some Challenge Team is taking on the Indianapolis 500 Mile Challenge, presented by Clif Bar, benefitting the 500 Festival, with some furry friends. Five years ago, this group of women met in a dog training class. Their friendship blossomed over a shared love of dogs, wine and good food. After completing the beginning, intermediate and advanced dog training classes, these women formed the Masters Class.



The group began walking together in March as a way to do something social, while also staying distant and safe. When the group heard about the #IndyVirtualChallenge, they decided it would keep them even more accountable and consistent. Each day, they continue to motivate each other and encourage each other to challenge themselves to increase their distance. They continue to work toward their goal despite the summertime rain, heat and humidity. Some walks are shorter than others, but miles are miles! Unfortunately, one member injured her foot and has been temporarily unable to walk. However, the Masters Walkers are such wonderful friends that the rest of the group are walking her dogs until she can return.


For the Masters Walkers, the best part of the #IndyVirtualChallenge has been their continued comradery. The women all find things to enjoy with each walk. The group has become especially adept at spotting wildlife on their walks. Eagles, deer, foxes, rabits, and geese- the Masters Walkers have seen it all! Another way this group keeps their walks exciting is by choosing a new place to walk and explore on the weekends. The dogs have even come to grow a friendship of their own, stopping to wait on the slower pups or running to greet their friends.

During a time when social interaction can be difficult, the #IndyVirtualChallenge has given the Masters Walkers and their dogs a way to stay connected, be physically active, and have some fun!



Registration for the Indianapolis 500 Mile Challenge, presented by Clif Bar, benefiting the 500 Festival, is now open. Move your body, crush your goals, and conquer 500 miles with us!

Complete a dog walking activity this week and earn this paw-some virtual badge!

Indy 500 Mile Challenge Badges

Your miles deserve to be celebrated! Indy 500 Mile Challenge participants receive badges as they hit certain distances or submit certain activities.


Distance badges, 500 Mile Challenge:

  • 5 Miles
  • 1 Miles
  • 104 Miles
  • 270 Miles
  • 500 Miles

Distance badges, 100 Mile Challenge:

  • 5 Miles
  • 1 Miles
  • 100 Miles

Activity badges, accrued after 2 miles of activity is submitted:

  • Walk
  • Run
  • Bike
  • Swim
  • Hike
  • Pedometer
  • Exercise Class
  • 500 Festival Virtual Race

Participants can view their badges inside their personal trophy case. How to access:


  1. Search your name on the results page: sure you’re searching under your event – 100 or 500 Mile Challenge. You can select the event from the drop down.

  1. On your personal results, you can view your current badges. If you have received more than 2, you can use the arrows to scroll and see others.

  1. You can click “trophy case” to see all badges you have received, and how many you have left!


Register for the #IndyVirtualChallenge and start earning your virtual badges today! Visit to get started.



How Clif Bar Conquers the #IndyVirtualChallenge

The 500 Festival is so excited to have Clif Bar as the presenting partner of the 2020 Indianapolis 500 Mile Challenge! Participants from all over the world have taken on the Indianapolis 500 Mile Challenge, presented by Clif Bar, benefitting the 500 Festival, to conquer 500 miles of physical activity now until Dec. 31, 2020. Some Clif Bar team members are even getting in on the fun and accepting the #IndyVirtualChallenge! Check out some of the incredible Clif Bar team participants below: 


Ben Hall – Reliability Engineer

With all of my planned summer and fall races cancelled or moving to virtual, it’s hard to stay motivated to train as hard as I would have for an in-person race.  The Indy 500 Mile Challenge is a great way to stay motivated to log some miles. Running is my favorite way to complete miles but lately I have also been getting into mountain biking at a few of the trails around town.


Clif supports our fitness in a ton of ways.  I get free entries to so many races a year that I sometimes struggle to find enough other races to use up my athletic stipend (I’ve always managed to use it up though).  I’ve also gotten to run some of the larger marathons with the support of Clif Bar including Boston twice and NYC. 


To help me conquer my #IndyVirtualChallenge, I’ve been eating a lot of cinnamon roll Z-bars before I head out for a run! 


Dave Tintelnot – General Manager


I am participating in the Indianapolis 500 Mile Challenge, presented by Clif Bar, benefitting the 500 Festival, to stay active during this crazy year. It is a good way to stay motivated and keep training up. Running is my happy place, so that is definitely my favorite way to complete my miles.  


Clif Bar supports our health and fitness by giving each employee an athletic stipend each year to pay for entry fees into races. Also, all Clif Bar locations have gyms onsite.


To help fuel my #IndyVirtualChallenge, I love Clif Bloks Tropical Punch and Clif Bar Peanut Banana and Dark Chocolate, made right here in Indianapolis. 


Rebecca Leary – Community Project Coordinator


My husband, Shawn, and I are both participating in the #IndyVirtualChallenge because it’s good motivation to be active through the rest of the year and it’s also a good reason to get out of the house. Our daughter was born in March so she can also participate by going on walks with us. Though she really just likes napping during our walks, adding a little resistance training by pushing the stroller.


Clif Bar encourages employees to be active in many ways. They encourage us to participate in Wellness Challenges and provide many race entries.


I love the Kid ZBars as a snack to keep going throughout the day. My husband eats a Clif Bar for breakfast every morning because it gives him sustained energy for the day.


Ted Maslanka – Sanitation Manager

I am participating in the Indianapolis 500 Mile Challenge, presented by Clif Bar, benefitting the 500 festival, because It felt like it would be something positive to do in 2020.  It has been surprising, once I started tracking, how active life is on a daily basis.    


 Individually, I like tracking miles while kayak fishing on water.  I do miss the excitement of participating in live events, but I’ve also enjoyed setting goals and accomplishing virtual events, like the 500 Festival virtual races, on my own time.  Getting outdoors and hiking isn’t anything new, but is an activity I appreciate completing with my wife, the kids, and my dog.        


Fitness and healthy lifestyle, of all kinds, is a large part of the culture at Clif Bar.  There is a lot of positive camaraderie, encouragement, and support at Clif Bar Baking Company in Indianapolis.  


I have two favorites Clif products that help to fuel my #IndyVirtualChallenge: Clif Bar Peanut Butter Banana Dark Chocolate and Clif Bar Nuts and Seeds.


 Your #IndyVirtualChallenge miles aren’t just for the summer! Register today for the Indianapolis 500 Mile Challenge, presented by Clif Bar, benefitting the 500 Festival, or the Indianapolis Freedom 100 Mile Challenge, and complete your miles through December 31, 2020. Learn more at  

Clif Bar launches "Make It Good" advertising campaign | 2019-05-22 ...

Clif Bar Brings the Fuel For Your Miles 

The 500 Festival is thrilled to have Clif Bar as the presenting partner of the 2020 Indianapolis 500 Mile Challenge! The Indianapolis 500 Mile Challenge, presented by Clif Bar, benefitting the 500 Festival, is a virtual program where participants will complete 500 miles of physical activity from now until Dec. 31, 2020. Participants can complete their mileage in a number of ways, such as running, walking, wheelchair, swimming, cycling, fitness classes and more. 

Clif Bar offers a variety of organic, plant-based energy products to drive performance the perfect fuel to crush your #IndyVirtualChallenge miles! Looking for a pre-workout snack with sustained energy to get you going? Try the original Clif Bar! For quick energy to keep you going during a workout, grab a Clif Shot or Clif Bloks. To build and repair muscles post-workout, go for the Clif Builder’s Bar. There’s a Clif product for all of your #IndyVirtualChallenge needs!

Clif Bars make the Indy 500 Mile Challenge even better! Just ask 500 Festival Running Ambassador and Special Olympics Athlete Andrew Peterson. 

Registration for the Indianapolis 500 Mile Challenge, presented by Clif Bar, benefitting the 500 Festival is now open! Show us which Clif Bar products fuel your challenge on social media by using #IndyVirtualChallenge.